Search Engine Optimisation Tips
By Sam PascuaCreate as much content on your site as possible.
The more content, the better. Of course the content needs to be of good quality. Basically, a search engine will view a 50 page site to be more important than a 5 page site. Here are some ideas as to what can be used for additional content:
Educational Content
Adding useful information aimed at educating your visitors about your product and/or service can be extremely beneficial. Not only will search engines be happier, you’ll find that other web sites within your industry will be more likely to link to your site for the benefit of their own audience. If you know of a popular site in your industry that offers helpful links, try to think of what content you can create to inspire them to add a link to your site.
News
News articles are probably the most popular method of content creation, used by many of the major SEO companies today. All web sites should be able to create a news section filled with articles relevant to their industry. Articles can then be archived so that search engines can find them, even if they may seem out of date. Over time larger sites can accumulate 100′s of extra pages in their news section.
Expansion of Core Information
You may be able to expand the information that currently exists on your site. For example, you could create a separate page for each staff member in your business. Or you could offer a more in-depth explanation of your product or service. You may want to run a forum or a blog on your site that is focused on related topics to your web site.
Read moreGoogle to leave Australia over ‘evil’ filter
By Sam PascuaWhat a great April fools article and at the same time an important political message agasint the attack on Australian freedoms over the net by the Rudd Government and Communications Minister Stephen Conroy.
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(Credit: ZDNet.com.au)
Google will close its Australian operations, effectively blacklisting the country in response to the Federal Government’s “evil” plan to filter the internet.
Goooone
ZDNet.com.au has confirmed that the search engine giant will close its doors on Australia for good, effective immediately, marking the end of four years of its operation here and a long-running battle with the government over its plan to filter the internet.
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