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29 August, 2010 1

Tracking your Website with Google, Yahoo & Bing

By Sam Pascua

Are you or your web manager tracking your site on the major search engines? We are big supporters of using Google Webmaster Tools, Bing’s Webmasters Tools and Yahoo Site Explorer to upload XML Sitemaps and track the ways the different search engines are indexing our own and our client’s sites.


Google Webmaster Tools lets web managers control their Sitelinks which are being displayed on Google results, it also alerts us to error pages or pages not being properly indexed by Google, and a displays info on how Google picks up the incoming links to our sites.
Bing Webmaster tools provides users with a range of graphs displaying info such as pages crawled, traffic summaries over the past six months.

Yahoo Site Explorer gives similar information with clearly indentified sections such as feeds, crawl errors, stats on their own indexing of your site.

The information provided by these three tools are essential in understanding how your web is being displayed to these search engines and will help identify areas which need to be improved or analysed to help scale the heights of search engine ranking.

Setting them up is relatively easy and if you don’t have the time, or don’t want to play around with a ftp program, just ask your web developer to set it up for you.

Are you or your web manager tracking your site on the major search engines? We are big supporters of using Google Webmaster Tools, Bing’s Webmasters Tools and Yahoo Site Explorer to upload XML Sitemaps and track the ways the different search engines are indexing our own and our client’s sites.

Google Webmaster Tools lets web managers control their Sitelinks which are being displayed on Google results, it also alerts us to error pages or pages not being properly indexed by Google, and a displays info on how Google picks up the incoming links to our sites.

Bing Webmaster tools provides users with a range of graphs displaying info such as pages crawled, traffic summaries over the past six months.

Yahoo Site Explorer gives similar information with clearly indentified sections such as feeds, crawl errors, stats on their own indexing of your site.

The information provided by these three tools are essential in understanding how your web is being displayed to these search engines and will help identify areas which need to be improved or analysed to help scale the heights of search engine ranking.

Setting them up is relatively easy and if you don’t have the time, or don’t want to play around with a ftp program, just ask your web developer to set it up for you.

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1 Comment

  1. Shaun Phillips 13/10/2010

    Good post, keep up the good work!

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