The Brief:
The Tile People is a group of like-minded independent store owners who pledge to give their customers the best service, advice, quality, and value for their money. It is now one of Australia's largest tile supplier businesses, with 17 stores throughout Melbourne and Victoria and more opening soon.The Tile People needed an eye-catching online presence to complement and enhance their bricks-and-mortar stores. They turned to Design Industries to help them create a user-friendly, easily navigable site that would let their customers find exactly what they needed with no frustration.
The Delivery
The web design team at Design Industries carefully considered the type of individuals who would be visiting The Tile People website. They realized that all the potential customers would have a common interest in stunning, compelling designs, so they created a site with eye-popping colours and graphics. The site comprises several colour blocks with text, and they are reminiscent of tiles themselves, directly tying into The Tile People’s core business.
The website speaks directly to the needs of the end user, with a heavy emphasis on providing information and assistance as potential customers ponder tile selection and installation.
The home page even features rotating questions and answers that seem to come from individual Tile People employees. The end result is a friendly, inviting site that is sure to increase sales for The Tile People.
Contact Design Industries
Level 1
268 Rosslyn St
West Melbourne
Victoria 3003
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