FOE is the Latest Tool in the Fight Against Internet Censorship
By Sam PascuaThey say that laws are made to be broken, and that’s definitely true when talking about internet censorship. As governments in China, Iran, and other countries – including Australia – continue to try to censor the web, individuals and companies react by trying to create new ways to access information despite the efforts of the internet censors. Now the U.S. government has jumped on board, developing new systems that aim to meddle with the censorship attempts by foreign governments.
Read moreSearch Engine Optimization for the Ultimate Three
By Sam PascuaGetting one’s website a good ranking on one of the three biggest search engines, namely Yahoo!, Google and MSN is a very uphill task. The whole job is very overwhelming. Getting the website highly ranked in all three is even more intimidating. To put it straight, they are three diverse search engines with three dissimilar algorithms and three unusual set of policies. So the final frontier which an entrepreneur needs to conquer is to get his/her website a good ranking in all the three of them. And this might not sound good if you have your own website, but there are lots of people out there who are doing this very aggressively and that too with a lot of success. The main endeavor is to find out ways through which a website can get good rankings.
All three of them use completely atypical algorithms but the end result remains the same. The aim is to present the person who is searching the most excellent results accessible. This is the universal actuality which vehemently instigates an SEO to get a website ranked highly on all the famous search engines. It is known that there is an assortment of aspects in the whole system that offers extensive variations in context to each of these factors. The matter of concern is that the presence of these variations has a huge limitation. This implies that vigilance is imperative without which it is very unlikely that things would work out.
Read moreBing Bing: Microsoft's search engine unexpectedly live, but not Live
By Sam Pascua
Got Bing if you want it! (with apologies to the Rolling Stones)
If you fancied using Microsoft‘s new search engine, it’s unexpectedly live at http://www.bing.com/ . (According to Microsoft, it was being opened at the SMX search marketing conference in Seattle on Wednesday.)
Organic search engine – it works!
By Sam PascuaOrganic search engine marketing is a search engine-marketing tool that uses keyword research and relevant content strategies to put the website’s URL in the top listings of the search engine without being paid by the advertiser to do so. Surveys reveal that almost 70 percent of the net users’ traffic use Organic Search Engine results to visit at least one new site daily. This makes it an important marketing tool to drive concentrated traffic to your site and use it effectively to market the business on line.
Read moreGuide to Search Engine Optimisation (SEO)
By Sam PascuaThe Internet Marketing Boom has brought with it numerous changes in the business context. It is a well-known fact today that if your business does not have a presence on the web, its life span will be significantly reduced as a result of your market space being eaten away by your net-savvy competitors. Without a website and proper search engine recognition, your company has little or no chance of targeting potential clients and customers. Hence, it becomes necessary for your website to gain more visibility on the Internet which can eventually benefit your business by leaps and bounds. So if you have a website of your own or are planning to get one, it is time for you to educate yourself about Search Engine Optimization or SEO and the various aspects of this relatively new technology.
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