BlogMarketing

What Are Your Keywords Worth?

How much are your keywords worth? For many businesses, a key objective of online marketing is to rank as high as possible within the Google search engine. Whether it is through organic search results or paid advertising – a lot…
Joe Gubatanga
August 9, 2015
BlogMarketing

Search Engine Optimisation Tips

Create as much content on your site as possible. The more content, the better. Of course the content needs to be of good quality. Basically, a search engine will view a 50 page site to be more important than a…
Sam Pascua
April 20, 2010
BlogMarketing

The Surprising Impact of Twitter

When Twitter was first introduced, it seemed to be nothing more than a novelty. It offered people a way to send “tweets” about their life, in succinct 140-character blurbs. Interesting? Perhaps. Useful? Perhaps not. But since Twitter’s introduction, its popularity…
Sam Pascua
August 5, 2009
BlogMarketing

The Twitter / WordPress test

Ok so I have read my new social media book, Groundswell and I am a true convert. It blew me away, loved almost every moment. The final chapter on the "future" ways we will interact sent a shiver up my…
Sam Pascua
August 3, 2009
BlogMarketing

Twitter Popularity for Sale

Back in the good old days, a business’s popularity could be measured by the number of people who subscribed to its e-newsletters. Then it became a question of how many “friends” a business had on Facebook. Nowadays, it’s all about…
Sam Pascua
August 3, 2009